Haoyu Chao is a digital product designer
with experience in fashion, luxury, and e-commerce.
From campaign creative to product detail pages, she creates brand-aligned visuals and responsive digital experiences.

Haoyu Chao is a digital product designer with experience in fashion, luxury, and e-commerce. From campaign creative to product detail pages, she creates brand-aligned visuals and responsive digital experiences.

Haoyu Chao is a digital product designer with experience in fashion, luxury, and e-commerce.
From campaign creative to product detail pages, she creates brand-aligned visuals and responsive digital experiences.

B2B Design

From Complexity to Clarity:

Optimizing a B2B Digital Experience for Airtek Group

B2B Design

From Complexity to Clarity:

Optimizing a B2B Digital Experience for Airtek Group

B2B Design

From Complexity to Clarity:

Optimizing a B2B Digital Experience for Airtek Group

B2B Design

From Complexity to Clarity:

Optimizing a B2B Digital Experience for Airtek Group

E-Commerce

Avant-Garde Meets Digital:

Bridging Storytelling and E-Commerce for Atelier New York

E-Commerce

Avant-Garde Meets Digital:

Bridging Storytelling and E-Commerce for Atelier New York

E-Commerce

Avant-Garde Meets Digital:

Bridging Storytelling and E-Commerce for Atelier New York

E-Commerce

Avant-Garde Meets Digital:

Bridging Storytelling and E-Commerce for Atelier New York

E-Commerce

Redefining E-Commerce:

Curating Global Fashion for the Modern Shopper at W Concept USA

E-Commerce

Redefining E-Commerce:

Curating Global Fashion for the Modern Shopper at W Concept USA

E-Commerce

Redefining E-Commerce:

Curating Global Fashion for the Modern Shopper at W Concept USA

E-Commerce

Redefining E-Commerce:

Curating Global Fashion for the Modern Shopper at W Concept USA

SaaS Design

Streamlining Booking Experience:

How Sonic House Empowers Event Organizers to Plan Efficiently

SaaS Design

Streamlining Booking Experience:

How Sonic House Empowers Event Organizers to Plan Efficiently

SaaS Design

Streamlining Booking Experience:

How Sonic House Empowers Event Organizers to Plan Efficiently

SaaS Design

Streamlining Booking Experience:

How Sonic House Empowers Event Organizers to Plan Efficiently

Design System

Building a Scalable Framework:

Developing the Design System for Consistency and Speed

Design System

Building a Scalable Framework:

Developing the Design System for Consistency and Speed

Design System

Building a Scalable Framework:

Developing the Design System for Consistency and Speed

Design System

Building a Scalable Framework:

Developing the Design System for Consistency and Speed

Consumer Design

Merging Art and Usability:

How Avant Gardner’s Redesign Balanced Aesthetics and Function

Consumer Design

Merging Art and Usability:

How Avant Gardner’s Redesign Balanced Aesthetics and Function

Consumer Design

Merging Art and Usability:

How Avant Gardner’s Redesign Balanced Aesthetics and Function

Consumer Design

Merging Art and Usability:

How Avant Gardner’s Redesign Balanced Aesthetics and Function

Visual Design

Catwalk to Catastrophe:

A Data Visualization of Fast Fashion's Environmental Impact

Visual Design

Catwalk to Catastrophe:

A Data Visualization of Fast Fashion's Environmental Impact

Visual Design

Catwalk to Catastrophe:

A Data Visualization of Fast Fashion's Environmental Impact

Visual Design

Catwalk to Catastrophe:

A Data Visualization of Fast Fashion's Environmental Impact

Web Design

Expressions in Motion:

Dynamic Content Through Are.na API Integration

Web Design

Expressions in Motion:

Dynamic Content Through Are.na API Integration

Web Design

Expressions in Motion:

Dynamic Content Through Are.na API Integration

Web Design

Expressions in Motion:

Dynamic Content Through Are.na API Integration

Consumer Design

Designing Through Crisis:

Bridging Social and Commercial Engagement on Instagram

Consumer Design

Designing Through Crisis:

Bridging Social and Commercial Engagement on Instagram

Consumer Design

Designing Through Crisis:

Bridging Social and Commercial Engagement on Instagram

Consumer Design

Designing Through Crisis:

Bridging Social and Commercial Engagement on Instagram